You’ll always find me thinking about solving someone else’s problems.
How I work
Strategic partnerships,
not project work
I become your long-term creative partner, working on everything from full rebrands to national campaigns. My clients work with me for years, not just single projects.
Mission-Critical Understanding
I specialise in working with purpose-driven organisations where brand clarity can make the difference between securing funding or not. Every touchpoint matters when your cause can't wait for clarity.
Results That Make a Difference
From charity rebrands that gain recognition to NHS Foundation Trust transformations, I deliver work that doesn't just look good – it drives measurable business outcomes.
My process
-
Getting under the skin
Deep understanding that goes beyond surface-level brand audits. I take time to understand your culture, stakeholders, and what makes you genuinely different.
-
Uncovering the magic
I ask the grounding questions that uncover your story and get right to the core of what you're trying to achieve, even when you're not sure yourself.
-
Getting right to the heart
I’ll help you discover ‘the big idea’ right at the heart of your brand. One that captures who you really are, not just what you do. Every design decision rooted in the strategy.
-
Consistency delivered
Your brand exists in the minds of your audience. I’ll make sure everything they see and hear is consistent and linked to your brands ‘big idea’, across all touchpoints.
Ready to bring clarity to your brand?
Get in touch to arrange a FREE brand clarity call.
I’ve worked for a large range of clients from small start-ups to large blue chips and many lovely charities and not for profits across various design agencies over the past 30 years.
“Chris is a unique combination of brand strategist, gifted creative and talented communicator - all the while understanding and getting to the heart of clients' needs.”
Emma Howlett - Head of Communications at CSW